Products

The If I Were A Bunny Board Book sparks creative play and bright ideas. What kind of bunny would you be? Would you spend the day hopping, digging,...

If you were a puppy for a day, would you chase rabbits or roll around in the garden? Would you have a squidgy nose or a silky one? So many que...

Wouldn’t it be great to have big stompy feet and a long grey trunk to grab goodies to eat? The If I Were An Elephant Book encourages children to th...

Scrambles and scrabbles galore! Get merry, furry and mischievous with If I Were a Fox! This chunky board book is bright and cheery, from ginge...

Dive into this book to find out what it is like to be a giraffe! SAFETY & CARE Tested against and passed ASTM requirements. Suitabl...

Growl and prowl to your heart's content with the 'If I Were a Lion' board book. Kooky and colorful, it's a great way to play, and has gorgeous te...

The If I Were an Owl Board Book is a playful gift full of inspiration. With a tufty cover and sweet feely panels, it's a playful flight of fancy. ...

A little magic, every day. A dreamy sight in clotted-cream fur, Isadora Unicorn is enchanting. With a plume mane and tail, silky feather and a...

Bears love to wander, and it's quite the journey in It's A Big World, Bartholomew. Follow Bartholomew Bear as he shares his wisdom with everyone he...

Mushing through the snow! Jackson Husky stays warm in the cold with a silky vanilla ruff. Showing off their blue-grey fur, dandy mask and tuft...

Jellycat Jack is finally here! This tuxedo cat has soft tufty fur, huge stitched paws and a friendly smile. With a long curved tail and L-shaped p...

Jesse Snowman has fuzzy cream fur, cord stick arms with textured ends and a suedette hat with a notch in the brim. Jesse wears a long scarlet scarf...

Jinx Monster is raspberry-zingy, with a silky pink mane and goofy grin. This quirky chum is excited to meet you, and has polished their suedey blu...

Just Like Me is a joyful tale, celebrating what makes us different! When a young giraffe looks around her home, she sees lots of animals living di...

The Kitten Tails Activity Book is crammed with cats! This crinkle fabric book is full of fun pictures and kitty tails of many kinds! Cordy, stripey...

Don't underestimate Little Dragon – this bright spark is pretty fierce! With curly saffron fur, padded golden ears and horns, a weighted bottom an...

A tiny friend with fields of charm, it's Little Horse! Adorably soft in curly nougat fur, this miniature treasure has an oatmeal blaze, silky mane ...

Lottie The Fairy Bunny is a joyful story about a fairy bunny who loves to dance. Follow Lottie as she twirls through the day with all of her garde...

Leap into Lottie's story! Lottie the Ballet Bunny is a tale (or bobtail) of dancing dedication. Lottie just loves to twirl, jump and stretch t...

Ambling in from the frosty forest, it's marvellous Maple Bear! This gentle cub is syrup-sweet in fuzzy toffee fur. With vintage charm and a snuggl...

Chunky, quirky and dreamy to hug, Merrick Moose is nosing ahead! This gorgeous moose has a huge almond muzzle with a textured lip and stitch-detail...

Mortimer Fox is very tousled. A brick-red cub with tufty cream cheeks, cuddly haunches and a huge chunky tail, Mortimer's endlessly huggable. With ...

A charming pressie, the Daddy and Me book celebrates all we love about dads. This gorgeous hardback follows a puppy off on adventures with their ...

Bonding is easy with My Mum and Me, as we learn why one lamb loves Mummy so much. A gorgeous story for Mother's Day, or a touching tale for a rai...

Myrtle Hippopotamus is as round as a barrel and soft as velvet in dusky mauve fur. This gentle hippo has rumpled brows, ruched nostrils and rose...

Meet Odell Octopus! She is a snuggly, squishy brick red octopus! Smiley, silly and bright glossy eyes, she is a friendly cephalopod. She gives the ...

Here comes Percy Penguin, waddling and toddling right into your arms! He's a little sweety, with suede-y soft feet and super soft fur!!  SAFE...

Grab a little shot of sunshine with the Amuseables Coffee-To-Go Pink Bag! This super-cute pale pink coffee has waggly legs, a chunky cream cord hol...

Irresistibly soft in a silver grey coloured fur made from recycled fibres, Bashful Bunny Comforter features our beloved Bashful Bunny signature l...

Thump! Bang! Clatter! You always know when Pip Monster's about! This bold, beany monster has masses of tousled gingery fur, biscuity face, hands a...

Ramone Bull has a wild mane of silky fur in ginger and charcoal. This sturdy bull has beige suedette horns, a cinnamon tum and a tassel tail. Ramon...

How could anyone resist that face? Randall Basset Hound is so appealing, with big bold eyes and sleepy lids. A gorgeous toffee-apricot softie, wit...

Wake me up when it's quest 'o' clock! Fabulous flapper Rose Dragon is just so sleepy after zooming through the sky! This lollabaout legend has...

The Rose Dragon Bag Charm brings a blush of magic to your everyday dashes. With a silver claw clip and Jellycat tag, blossom-soft fur and glitter ...

Rufus Bear is a bit of a timeless gent. His silky-tufty fur, soft trumpet legs and classic nuzzly snout wouldn't look out of place in a black-and-...

Selma Sloth is the perfect mascot for hard-working folks who need to relax. Deliciously dreamy in tufty banoffee fur, this elegant sloth has long,...

A rest between quests! Seraphina Pegasus has come down to earth, but this swift sky-pony is dreaming of zooming! A magical mystery with midnight ...

Shimmer Stocking Bunny is ready to sleep and dream of the joys of Christmas Day! This peachy bunny has sparkly pink jimjams that match their squish...

Shimmer Stocking Mouse can't wait to curl up in a silver padded stocking with glittery stripes! This wriggly sweetie has round creamy ears and PJs ...

Sigmund Seal is so very smiley, with cream fur covered in scrumptious coffee freckles! This rumply rascal is so laid-back, loafing on the sand in t...

Smudge Elephant loves naptime, and keeps falling asleep on the march! Flop this supersoft silly down to sit on those squishable trumpet p...

Smudge Hippo is a smiling sweetie in super soft lilac fur. With dai...

Smudge Rabbit is such a sleepy sweetie - always sprawling out, lazing on the bed or rug! Scrumptiously soft in oatmeal fur, this lop-eared lazer ...

Turn heads as you bound into town with the Smudge Rabbit Tote Bag. This rich oatmeal bag has comfy fuzzy handles and a stunning lop-eared bunny hea...

Stellan wore fangs before it was cool. Stellan Sabre Tooth Tiger might have claws and long teeth, but they're actually beautifully soft! A cin...